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Google Analytics data reference

A per-tab list of every column SyncRange can export, with a short description of what each one contains. Use this page when picking columns in the export builder, or when you need to know exactly what a value represents in BigQuery or Google Sheets.

Each tab below notes how the export date range applies.

For configuration steps see Configuring Google Analytics exports.

Daily

One row per day with property-level metrics. Date range: uses the selected export date range.

ColumnDescription
DateDate.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
SessionsSessions.
Page ViewsPage Views.
Event countEvent count.
Bounce RateBounce Rate.
Engagement DurationEngagement Duration.
Engaged SessionsEngaged Sessions.
Engagement RateEngagement Rate.
RevenueRevenue in the row currency unless noted otherwise.
TransactionsTransactions.
ConversionsConversions.

Property Summary

One row per export run with property-wide totals for the configured date range. Includes period start/end when selected. Not broken down by dimension.

ColumnDescription
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
SessionsSessions.
Page ViewsPage Views.
Event countEvent count.
Bounce RateBounce Rate.
Engagement DurationEngagement Duration.
Engaged SessionsEngaged Sessions.
Engagement RateEngagement Rate.
RevenueRevenue in the row currency unless noted otherwise.
TransactionsTransactions.
ConversionsConversions.

Page Title (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
Page TitlePage Title.
Page ViewsPage Views.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.
Engagement RateEngagement Rate.

Page Path (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
Page PathPage Path.
Page ViewsPage Views.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.
Engagement RateEngagement Rate.
RevenueRevenue in the row currency unless noted otherwise.
TransactionsTransactions.

Source (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
SourceSource.
SessionsSessions.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.
Engagement RateEngagement Rate.
RevenueRevenue in the row currency unless noted otherwise.

Medium (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
MediumMedium.
SessionsSessions.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.
Engagement RateEngagement Rate.
RevenueRevenue in the row currency unless noted otherwise.

Campaign Name (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
CampaignCampaign.
SessionsSessions.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.
Engagement RateEngagement Rate.
RevenueRevenue in the row currency unless noted otherwise.

Event Name (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
Event nameEvent name.
Event countEvent count.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
SessionsSessions.
Page ViewsPage Views.
Bounce RateBounce Rate.
Engagement DurationEngagement Duration.
Engaged SessionsEngaged Sessions.
Engagement RateEngagement Rate.
RevenueRevenue in the row currency unless noted otherwise.
TransactionsTransactions.
ConversionsConversions.

Device Category (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
Device CategoryDevice Category.
SessionsSessions.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Page ViewsPage Views.
Event countEvent count.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.
Engagement RateEngagement Rate.

Browser (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
BrowserBrowser.
SessionsSessions.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Page ViewsPage Views.
Event countEvent count.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.

Operating System (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
Operating SystemOperating System.
SessionsSessions.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Page ViewsPage Views.
Event countEvent count.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.

Country (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
CountryCountry.
SessionsSessions.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Page ViewsPage Views.
Event countEvent count.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.
Engagement RateEngagement Rate.

Region (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
RegionRegion.
SessionsSessions.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Page ViewsPage Views.
Event countEvent count.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.

City (Daily)

One row per day and breakdown value. Date range: uses the selected export date range.

ColumnDescription
DateDate.
CityCity.
SessionsSessions.
Total UsersTotal Users in the row currency unless noted otherwise.
Active UsersActive Users.
Page ViewsPage Views.
Event countEvent count.
Bounce RateBounce Rate.
Engaged SessionsEngaged Sessions.

Related documentation

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