A per-tab list of every column SyncRange can export, with a short description of what each one contains. Use this page when picking columns in the export builder, or when you need to know exactly what a value represents in BigQuery or Google Sheets.
Each tab below notes whether it uses the export date range or always exports a full current snapshot when that applies.
For configuration steps see Configuring Meta exports.
One row per campaign. Entity metadata for the ad account; use Insights tabs for performance metrics over a date range.
| Column | Description |
|---|---|
| Account ID | Account ID from the source platform. |
| Campaign ID | Campaign ID from the source platform. |
| Campaign Name | Campaign Name. |
| Objective | Objective. |
| Status | Status. |
| Created Time | Created Time. |
| Updated Time | Updated Time. |
| Start Time | Start Time. |
| Stop Time | Stop Time. |
| Budget Remaining | Budget Remaining in the row currency unless noted otherwise. |
| Daily Budget | Daily Budget in the row currency unless noted otherwise. |
| Lifetime Budget | Lifetime Budget. |
| Date Exported | Timestamp this row was written by SyncRange (your account timezone). |
One row per ad set, including budget and targeting summary fields.
| Column | Description |
|---|---|
| Ad Set ID | Ad Set ID from the source platform. |
| Account ID | Account ID from the source platform. |
| Ad Set Name | Ad Set Name. |
| Campaign ID | Campaign ID from the source platform. |
| Campaign Name | Campaign Name. |
| Status | Status. |
| Bid Amount | Bid Amount in the row currency unless noted otherwise. |
| Budget Remaining | Budget Remaining in the row currency unless noted otherwise. |
| Daily Budget | Daily Budget in the row currency unless noted otherwise. |
| Lifetime Budget | Lifetime Budget. |
| Start Time | Start Time. |
| End Time | End Time. |
| Min Age | Min Age. |
| Max Age | Max Age. |
| Genders | Genders. |
| Locations | Locations. |
| Interests | Interests. |
| Date Exported | Timestamp this row was written by SyncRange (your account timezone). |
One row per ad creative object under its campaign and ad set.
| Column | Description |
|---|---|
| Account ID | Account ID from the source platform. |
| Ad ID | Ad ID from the source platform. |
| Ad Name | Ad Name. |
| Ad Set ID | Ad Set ID from the source platform. |
| Ad Set Name | Ad Set Name. |
| Campaign ID | Campaign ID from the source platform. |
| Campaign Name | Campaign Name. |
| Status | Status. |
| Created Time | Created Time. |
| Updated Time | Updated Time. |
| Date Exported | Timestamp this row was written by SyncRange (your account timezone). |
Account-level performance insights. Date range: uses the selected export date range and time granularity.
| Column | Description |
|---|---|
| Account ID | Account ID from the source platform. |
| Date Start | Date Start. |
| Date Stop | Date Stop. |
| Campaign ID | Campaign ID from the source platform. |
| Campaign Name | Campaign Name. |
| Ad Set ID | Ad Set ID from the source platform. |
| Ad Set Name | Ad Set Name. |
| Ad ID | Ad ID from the source platform. |
| Ad Name | Ad Name. |
| Platform | Platform. |
| Impressions | Number of times the ad or listing was shown. |
| Clicks | Number of clicks. |
| Spend | Spend for the row period. |
| CPC | Cost per click. |
| CPM | Cost per thousand impressions. |
| CTR | Click-through rate. |
| Reach | Estimated unique people reached. |
| Frequency | Average impressions per person reached. |
| Unique Clicks | Unique Clicks. |
| Link Clicks | Link Clicks. |
| Post Engagement | Post Engagement. |
| Page Engagement | Page Engagement. |
| Likes | Likes. |
| Comments | Comments. |
| Shares | Shares. |
| Posts | Posts. |
| Content Views | Content Views. |
| Add to Cart | Add to Cart. |
| Checkout Initiated | Checkout Initiated. |
| Purchases | Purchases. |
| Omni Add to Cart | Omni Add to Cart. |
| Omni Purchases | Omni Purchases. |
| Purchase Conversion Value | Purchase Conversion Value in the row currency unless noted otherwise. |
| Leads | Leads. |
| Registrations | Registrations. |
| Purchases (1d Click) | Purchases (1d Click). |
| Purchases (7d Click) | Purchases (7d Click). |
| Purchases (1d View) | Purchases (1d View). |
| Purchases (7d View) | Purchases (7d View). |
| Leads (1d Click) | Leads (1d Click). |
| Leads (7d Click) | Leads (7d Click). |
| Video 25% Watched | Video 25% Watched. |
| Video 50% Watched | Video 50% Watched. |
| Video 75% Watched | Video 75% Watched. |
| Video 100% Watched | Video 100% Watched. |
| Outbound Clicks | Outbound Clicks. |
| Inline Link Clicks | Inline Link Clicks. |
| Website CTR | Website CTR. |
| Cost per Action | Cost per Action in the row currency unless noted otherwise. |
| Date Exported | Timestamp this row was written by SyncRange (your account timezone). |
One row per campaign (per time bucket). Date range: uses the selected export date range.
| Column | Description |
|---|---|
| Account ID | Account ID from the source platform. |
| Date Start | Date Start. |
| Date Stop | Date Stop. |
| Campaign ID | Campaign ID from the source platform. |
| Campaign Name | Campaign Name. |
| Platform | Platform. |
| Impressions | Number of times the ad or listing was shown. |
| Clicks | Number of clicks. |
| Spend | Spend for the row period. |
| CPC | Cost per click. |
| CPM | Cost per thousand impressions. |
| CTR | Click-through rate. |
| Reach | Estimated unique people reached. |
| Frequency | Average impressions per person reached. |
| Unique Clicks | Unique Clicks. |
| Link Clicks | Link Clicks. |
| Post Engagement | Post Engagement. |
| Page Engagement | Page Engagement. |
| Likes | Likes. |
| Comments | Comments. |
| Shares | Shares. |
| Posts | Posts. |
| Content Views | Content Views. |
| Add to Cart | Add to Cart. |
| Checkout Initiated | Checkout Initiated. |
| Purchases | Purchases. |
| Omni Add to Cart | Omni Add to Cart. |
| Omni Purchases | Omni Purchases. |
| Purchase Conversion Value | Purchase Conversion Value in the row currency unless noted otherwise. |
| Leads | Leads. |
| Registrations | Registrations. |
| Purchases (1d Click) | Purchases (1d Click). |
| Purchases (7d Click) | Purchases (7d Click). |
| Purchases (1d View) | Purchases (1d View). |
| Purchases (7d View) | Purchases (7d View). |
| Leads (1d Click) | Leads (1d Click). |
| Leads (7d Click) | Leads (7d Click). |
| Video 25% Watched | Video 25% Watched. |
| Video 50% Watched | Video 50% Watched. |
| Video 75% Watched | Video 75% Watched. |
| Video 100% Watched | Video 100% Watched. |
| Outbound Clicks | Outbound Clicks. |
| Inline Link Clicks | Inline Link Clicks. |
| Website CTR | Website CTR. |
| Cost per Action | Cost per Action in the row currency unless noted otherwise. |
| Date Exported | Timestamp this row was written by SyncRange (your account timezone). |
One row per ad set (per time bucket). Date range: uses the selected export date range.
| Column | Description |
|---|---|
| Account ID | Account ID from the source platform. |
| Date Start | Date Start. |
| Date Stop | Date Stop. |
| Campaign ID | Campaign ID from the source platform. |
| Campaign Name | Campaign Name. |
| Ad Set ID | Ad Set ID from the source platform. |
| Ad Set Name | Ad Set Name. |
| Platform | Platform. |
| Impressions | Number of times the ad or listing was shown. |
| Clicks | Number of clicks. |
| Spend | Spend for the row period. |
| CPC | Cost per click. |
| CPM | Cost per thousand impressions. |
| CTR | Click-through rate. |
| Reach | Estimated unique people reached. |
| Frequency | Average impressions per person reached. |
| Unique Clicks | Unique Clicks. |
| Link Clicks | Link Clicks. |
| Post Engagement | Post Engagement. |
| Page Engagement | Page Engagement. |
| Likes | Likes. |
| Comments | Comments. |
| Shares | Shares. |
| Posts | Posts. |
| Content Views | Content Views. |
| Add to Cart | Add to Cart. |
| Checkout Initiated | Checkout Initiated. |
| Purchases | Purchases. |
| Omni Add to Cart | Omni Add to Cart. |
| Omni Purchases | Omni Purchases. |
| Purchase Conversion Value | Purchase Conversion Value in the row currency unless noted otherwise. |
| Leads | Leads. |
| Registrations | Registrations. |
| Purchases (1d Click) | Purchases (1d Click). |
| Purchases (7d Click) | Purchases (7d Click). |
| Purchases (1d View) | Purchases (1d View). |
| Purchases (7d View) | Purchases (7d View). |
| Leads (1d Click) | Leads (1d Click). |
| Leads (7d Click) | Leads (7d Click). |
| Video 25% Watched | Video 25% Watched. |
| Video 50% Watched | Video 50% Watched. |
| Video 75% Watched | Video 75% Watched. |
| Video 100% Watched | Video 100% Watched. |
| Outbound Clicks | Outbound Clicks. |
| Inline Link Clicks | Inline Link Clicks. |
| Website CTR | Website CTR. |
| Cost per Action | Cost per Action in the row currency unless noted otherwise. |
| Date Exported | Timestamp this row was written by SyncRange (your account timezone). |
One row per ad (per time bucket). Date range: uses the selected export date range.
| Column | Description |
|---|---|
| Account ID | Account ID from the source platform. |
| Date Start | Date Start. |
| Date Stop | Date Stop. |
| Campaign ID | Campaign ID from the source platform. |
| Campaign Name | Campaign Name. |
| Ad Set ID | Ad Set ID from the source platform. |
| Ad Set Name | Ad Set Name. |
| Ad ID | Ad ID from the source platform. |
| Ad Name | Ad Name. |
| Platform | Platform. |
| Impressions | Number of times the ad or listing was shown. |
| Clicks | Number of clicks. |
| Spend | Spend for the row period. |
| CPC | Cost per click. |
| CPM | Cost per thousand impressions. |
| CTR | Click-through rate. |
| Reach | Estimated unique people reached. |
| Frequency | Average impressions per person reached. |
| Unique Clicks | Unique Clicks. |
| Link Clicks | Link Clicks. |
| Post Engagement | Post Engagement. |
| Page Engagement | Page Engagement. |
| Likes | Likes. |
| Comments | Comments. |
| Shares | Shares. |
| Posts | Posts. |
| Content Views | Content Views. |
| Add to Cart | Add to Cart. |
| Checkout Initiated | Checkout Initiated. |
| Purchases | Purchases. |
| Omni Add to Cart | Omni Add to Cart. |
| Omni Purchases | Omni Purchases. |
| Purchase Conversion Value | Purchase Conversion Value in the row currency unless noted otherwise. |
| Leads | Leads. |
| Registrations | Registrations. |
| Purchases (1d Click) | Purchases (1d Click). |
| Purchases (7d Click) | Purchases (7d Click). |
| Purchases (1d View) | Purchases (1d View). |
| Purchases (7d View) | Purchases (7d View). |
| Leads (1d Click) | Leads (1d Click). |
| Leads (7d Click) | Leads (7d Click). |
| Video 25% Watched | Video 25% Watched. |
| Video 50% Watched | Video 50% Watched. |
| Video 75% Watched | Video 75% Watched. |
| Video 100% Watched | Video 100% Watched. |
| Outbound Clicks | Outbound Clicks. |
| Inline Link Clicks | Inline Link Clicks. |
| Website CTR | Website CTR. |
| Cost per Action | Cost per Action in the row currency unless noted otherwise. |
| Date Exported | Timestamp this row was written by SyncRange (your account timezone). |
One row per day (or selected time bucket) for account-level totals. Date range: uses the selected export date range.
| Column | Description |
|---|---|
| Account ID | Account ID from the source platform. |
| Date Start | Date Start. |
| Date Stop | Date Stop. |
| Platform | Platform. |
| Impressions | Number of times the ad or listing was shown. |
| Clicks | Number of clicks. |
| Spend | Spend for the row period. |
| CPC | Cost per click. |
| CPM | Cost per thousand impressions. |
| CTR | Click-through rate. |
| Reach | Estimated unique people reached. |
| Frequency | Average impressions per person reached. |
| Unique Clicks | Unique Clicks. |
| Link Clicks | Link Clicks. |
| Post Engagement | Post Engagement. |
| Page Engagement | Page Engagement. |
| Likes | Likes. |
| Comments | Comments. |
| Shares | Shares. |
| Posts | Posts. |
| Content Views | Content Views. |
| Add to Cart | Add to Cart. |
| Checkout Initiated | Checkout Initiated. |
| Purchases | Purchases. |
| Omni Add to Cart | Omni Add to Cart. |
| Omni Purchases | Omni Purchases. |
| Purchase Conversion Value | Purchase Conversion Value in the row currency unless noted otherwise. |
| Leads | Leads. |
| Registrations | Registrations. |
| Purchases (1d Click) | Purchases (1d Click). |
| Purchases (7d Click) | Purchases (7d Click). |
| Purchases (1d View) | Purchases (1d View). |
| Purchases (7d View) | Purchases (7d View). |
| Leads (1d Click) | Leads (1d Click). |
| Leads (7d Click) | Leads (7d Click). |
| Video 25% Watched | Video 25% Watched. |
| Video 50% Watched | Video 50% Watched. |
| Video 75% Watched | Video 75% Watched. |
| Video 100% Watched | Video 100% Watched. |
| Outbound Clicks | Outbound Clicks. |
| Inline Link Clicks | Inline Link Clicks. |
| Website CTR | Website CTR. |
| Cost per Action | Cost per Action in the row currency unless noted otherwise. |
| Date Exported | Timestamp this row was written by SyncRange (your account timezone). |
One row per custom audience. Full export each run: current audiences; the date range does not apply.
| Column | Description |
|---|---|
| Account ID | Account ID from the source platform. |
| Audience ID | Audience ID from the source platform. |
| Audience Name | Audience Name. |
| Description | Description. |
| Created Time | Created Time. |
| Updated Time | Updated Time. |
| Subtype | Subtype. |
| Date Exported | Timestamp this row was written by SyncRange (your account timezone). |
Something missing on this page? Email [email protected]
Install on Shopify